Accelerating Innovation @ Speed and Scale in Insurance
Insurers are on a growth trajectory and have invested significantly in revamping multiple business functions. Low-Code plays a critical role in augmenting the in-house digital transformation execution capability.
With Low-Code, Insurers can now quickly develop web-based or mobile applications across a range of functions: new product development, underwriting, policy management, customer service, claims processing, and risk management.
ICICI Lombard used the Wizergos Low-Code Platform to develop "Virtual Assistance" capabilities for their Contact Center Agents.
10 M messages per month
Used by 1000+ employees
30 Flows in 2 months
App built 10X faster
Low-Code Use Cases in Insurance
New Product Development
Insurers are swamped with evolving customer requirements for which new products (for emerging customer segments or geographies, or lines of insurance business and so on) have to be launched. A critical success factor during these launches is how quickly can IT enable the provision and sustained delivery of these new products and solutions. Adopting a traditional application development approach defeats the vision of launching a solution into the market with speed.
Underwriting & Policy Administration
To meet dynamic customer expectations and competitive pressures, insurers need to relook at how underwriting and policy management can be executed in the next 10-15 years horizon.
Modern, cloud-native systems laced with business process engineering and automation and data-driven approaches will drive greater degrees of efficiency, agility, and compliance for this function.
Marketing & Sales
Marketing and sales (including insurance distribution) remain the cornerstone of the digital transformation projects in insurance companies. This is justifiably so as it directly impacts topline and fuels the business.
Low-code has the capability to simplify agent onboarding and training, streamline policy administration for sales professionals and agents, and provide avenues to build intelligent recommendation systems for agents.
Customer Experience & Engagement
Agent – customer engagement is touted to be increasingly digital with a laser sharp focus on emerging modes such as conversational AI platforms. Thrust would be laid on automated and data-driven processes that provide a consolidated view of the customer lifecycle and allow the agents to deliver superior service.
Digital disruption is anticipated to impact claims processing as well in the future with customer preferences for seamless claims submission, status tracking, and release of claim amounts.
Insurers would need to go the “extra” mile to live up to customer expectations in claims processes to develop a competitive moat.
Risk Management & Compliance
With a rise in uncertainty across customer, business, political, technology, and regulatory environments, it becomes imperative for the insurers to adopt a strategic view of the risk management and compliance function to avoid losses and reputation disruption.
Low-Code empowers insurers to build systems to keep a track of regulations and internal compliance.